PR & Brand Partnerships - What’s on the Horizon for 2019
As 2018 comes to an end, we have a look at what’s on the horizon for PR & Partnerships in 2019.
2018 has been a year where we have seen brands increasingly engaging with music, a universal language across the globe. Whether that’s in the form of partnerships, PR or working with talent, music is increasingly becoming an invaluable and profitable part of brand marketing strategies.
PR & Partnerships can work hand in hand, elevating each other and increasing success and ROI, something which is often raised when it comes to brand marketing campaigns.
Some of our Favourite Collaborations of the Year:
- Bluesound and Zara McFarlane - launching a new product range in a very unique live event to press in three global locations, simultaneously with MQA.
- Live to Vinyl priceless experiences with Mastercard and Metropolis music studios - providing MasterCard customers with a music experience of a lifetime.
What Makes the Best Partnerships for 2019:
- Content, content, content
- Bringing together brands that add value to each other - credibility is key
- Experiences
- Digital assets
- Engaging customers and fans
Finding the right partner in music and tech: we have extensive contacts and experience within music and tech, working with some of the best brands and artists in the business. We would love to work with you in 2019, if you’re interested in a chat contact us here and let’s make some noise!
